Whole Foods Market

1.)The unharmed Foods Market chain was the first retailer in the United States offering products to its customers that are natural (grown without being case-hardened with growth hormones or antibiotics) and certified organic (conforming to the U.S. Department of cultivation standards) under a supermarket format. The scope of supply of WFM contained produce that are unadultered by artificial additives, sweeteners, colorings and preservatives. 2) The general environment segments are the avocation: - demographic - sociocultural - political/legal - technological - economic - global The most relevant of these is demographic. The company targets its locations where 40 % or more than of the residents have a college degree, as they are more likely to be aware and supportive of nutritional issues. They get back stores in top statistical metropolitan areas and in areas with a high population density. Besides, Whole Foods noticed, that raising children in a healthy personal manner becomes an issue of growing importance. As a reply to this, they developed a new product verge especially for children, called „Whole Kids. As Whole Foods Market sees itself as environment-conscious, the sociocultural segment is also important.

Getting healthy and protect the environment are important issues and WFM deals with them in a way that they are doing what their consumers do. Additionally, political/legal segment is relevant as all products must be certified organic, so they must undergo strict inspections and conform to the specific regulations. 3.) WFM competes in organic foods industry/grocery industry which is relatively turgid and popular, but can be unstable. The bases of competition are prices. Whole Foods charges a premium on organic products while competitive supermarkets try to keep the good quality and keep the prices at an acceptable level at the same time. 4.) It is a paying and very attractive industry. As the concepts of going green and hold a healthy lifestyle... If you want to get a all-inclusive essay, order it on our website: Ordercustompaper.com

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