Strategic Perspectives Essay Example | Topics and Well Written Essays - 4000 words - 1

Strategic Perspectives - Essay Example Moreover, micro environmental analysis signifies that in the current scenario there is considerable lower level of threat of substitute for Tesla. Whereas, the application of fund towards the CSR activities, reputation management through high level of innovation, and conserving towards the ethical issues helps Tesla to overcome from the financial crisis situation. Nevertheless, the report identifies that diversifying the business activities in other segment; divestment or reengineering strategies in the loss making units, and enhancing the specification of vehicles based on customer perception will assist the company to earn competitive advantage in future. The prior aim of the report is to evaluate the provided case scenario of Tesla Motors in order to present the strategic position in the global environment. Additionally, in the current global competitive environment, the phenomenon of globalisation has significantly influenced various global business organisations and led them to undertake their business operation further than their domestic territories. Correspondingly, the international business accordingly response to the changing scenario through taking diversified strategic choices and decision making in order to maintain its competitive advantage in the global environment (Hill, 2006). Tesla Motors founded in the year 2003 named after Nikola Tesla one of the inventor of electric AC induction motor. Since, its formation company has attained unprecedented growth and expansion in their competitive position. Besides, company engage itself in designs, production, and distribution of electric cars and its components. Furthermore, du ring the year 2014, company earned US$ 3.198 billion revenue (1Tesla Motors, Inc., 2014). Correspondingly, the aim of the report is to evaluate and analyse the strategic prospective of Tesla Motors in the